Expert Skin Care. Without the Assembly Line.
From skin cancer screenings to everyday skin concerns, our board-certified team gives you unhurried, personalized care — the way medicine should be practiced.
Request An Appointment Today!What We Treat
Our Services
From routine skin checks to advanced surgical treatment, our practice offers a full range of medical and surgical dermatology services. Explore our specialty areas below to learn how we can help you protect, treat, and care for your skin.
Skin Cancer & Prevention
Early detection saves lives.
Comprehensive screenings and expert evaluation to catch skin cancer early — and keep it from coming back.
Skin Cancer Treatment (Surgical)
Advanced surgical care with cosmetic outcomes in mind.
From Mohs micrographic surgery to reconstructive techniques, we remove skin cancer with precision and preserve healthy tissue.
General Dermatology
Healthy skin at every age.
Diagnosis and treatment for the everyday skin, hair, and nail conditions that affect your comfort and confidence.
Advanced / Specialty Treatments
Targeted therapies for complex conditions.
In-office light-based treatments that go beyond traditional creams and oral medications.
Minor Procedures
Quick, in-office solutions.
Convenient procedures performed during your visit — no separate surgery day required.
Second Opinions & Expert Review
Confidence in your diagnosis and treatment plan.
A fresh, expert perspective when you need clarity on a diagnosis or want to confirm next steps.
Why Patients Choose Us
The South Florida Skin Center Difference
- Board-Certified Expertise Fellowship-trained physicians delivering the highest standard of dermatologic care.
- Time With Your Doctor No assembly-line medicine — just unhurried visits and clear explanations.
- Comprehensive Skin Cancer Care Screening, diagnosis, Mohs surgery, and reconstruction — all in one place.
- Trusted by Our Community Generations of Southwest Florida families count on us for honest, compassionate care.
Welcome to the
South Florida Skin Center
Personalized Dermatology Built Around You
South Florida Skin Center has been Port Charlotte’s trusted destination for advanced dermatologic care. We combine the latest medical science with something increasingly rare in healthcare today — time, attention, and genuine human connection.
What sets us apart:
- Board-certified physicians with deep expertise in skin cancer, surgery, and medical dermatology
- No rushed visits — we take the time to listen, examine, and explain
- Comprehensive care under one roof, from screenings to surgical reconstruction
- A team that treats you like a neighbor, not a number
Whether you’re due for an annual skin check, managing a chronic condition, or seeking a second opinion on a diagnosis, you’ll find honest answers and thoughtful care here.
Real Patient Experiences
Don't just take our word for it. Hear what our community is saying.
2nd time seeing Eva, at the Port Charlotte office. She has an excellent "bedside manner". Explains everything Does not talk down to you
I have been a patient of Dr Herbst over 20 years, I remain a patient after moving to Sarasota 8 years ago. In addition to his skill in Dermatology, he has a great sense of humor & formerly played in a Rock Band, to me he's still a Rock Star when it comes to Dermatology & Surgery. Recently, he added his Son to his Staff, what a fantastic Duo as they work in Concert, (no pun intended) as the Premier Dermatology & Skin Care Center in all of S W Florida!
Went in for 2 dermal piercings to be removed,, all genuine people, Dr Jay did a clean fast great job, he’s also funny too and come to find out he used to be in a rock band. Pretty awesome! Appreciate the great experience to all who made it possible.. thank you.!! TAKE CARE :-)
best experience I have ever had at a dermatology practice, by far. And I have been around a long time (75) which means about 50 trips to the skin doctor in my lifetime...Absolutely, recommend...
I highly recommend this practice. Every aspect of my experience there was of the highest level. A great environment and excellent care . Thank you all
I have been a patient of Dr. Jay Herbst for several years. Without a doubt, he is one of the best doctors I have ever had. He is friendly, personable, professional, knowledgeable and an excellent dermatologist. He has an excellent sense of humor. His staff is friendly, well trained and professional. He always keeps me well informed about any conditions he finds during my examinations. I always feel very comfortable in his care. I highly recommend Dr. Herbst.
Get In Touch
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Office Hours
Monday through Friday: 8:30AM to 5:00PM